FIRST PRIZE FOR MISKO AT THE “MADE IN GREECE AWARDS 2015” IN THE “BRANDED GREEK PRODUCT” CATEGORY
MISKO, the most beloved pasta brand in Greece, won the first prize in the “Branded Greek Product” category at the MADE IN GREECE AWARDS 2015, at a special event held on Monday, 15 December 2015 and organized by the Greek Marketing Academy under the auspices of the Ministry of Economy, Development & Tourism.
This is the second time that the MADE IN GREECE AWARDS takes place and it aims to promote and reward production companies and organizations which operate in Greece, create added value for domestic economy and promote the image of Greece abroad. To be nominated for the “Branded Greek Product” category, a company must be involved in the production of branded products, more specifically products created and developed in Greece, have a significant history and enjoy great commercial recognition. The members of the nominations assessment committee are well-known representatives of the academic community and significant personalities of the private sector.
The first prize was awarded to MISKO, the most popular pasta brand in Greece, and it is a reward for and a recognition of the exceptional performance of the brand, its reputation and strong presence in the Greek market as well as its dynamic communication through advertising, proving in practice that MISKO is one of the largest brands in the food industry that perfectly combines a successful 90-year course with a modern present and a future full of prospects.