Cookies Policy

Paragraph 01: What are cookies?

The websites you visit often use cookies to store information on your browser for retrieval later. This information might be about you and your preferences, or about your device, and is mostly used to ensure that the website meets your expectations. Usually, the information stored does not identify you directly, but can still provide a more customized web experience. Since we respect your right to privacy, you can choose not to allow cookies of any kind. Click on the headings for each category to find out more and change the standard settings. Remember, however, that blocking certain types of cookie may affect your website experience and the services that we are able to offer.
Further information


Paragraph 02: Cookies that are strictly necessary

These cookies are needed for the functioning of the website and cannot be disabled on our systems. Usually, they are only activated in response to your requests for services, such as setting privacy preferences, accessing and filling forms etc. The browser can be set to block or warn about these cookies but, as a consequence, some parts of the website will not function. These cookies do not store personal information.


Paragraph 03: Performance cookies

These cookies enable us to count visits and the sources of traffic, so we can measure and improve the performance of our website. They help us to know which webpages are more or less popular, and see how visitors browse the website. All information collected by these cookies is aggregated and therefore anonymous.


Paragraph 04: Functional cookies

These cookies allow the website to provide advanced functions and customizations. They may be configured by us, or by third-party providers whose services have been added to our webpages. If you do not accept these cookies, some or all of these services might not function correctly.


Paragraph 05: Profiling cookies

These cookies may be configured on our website by our advertising partners. They may be used by such businesses to build a profile of your interests and show you relevant ads on other websites. Profiling cookies do not store personal information directly, since they merely identify your browser and Internet device. If you do not accept these cookies, the advertising shown to you will be less targeted.

Barilla Acceleration Limited, Company number 13676876 – A limited liability company incorporated under the laws of England and Wales, Legal, Harella House, 90-98, Goswell Road, London, United Kingdom, [email protected], as the Controller (hereinafter “Barilla”), informs users pursuant to Regulation (EU) 2016/679 (hereinafter, “GDPR”) and the domestic and other regulations governing the protection of personal data in force from time to time (hereinafter, “Privacy Regulations”), that the personal data (hereinafter, “Data”) of users (hereinafter, “Data Subjects”) of the website (hereinafter, “Website”) collected by cookies will be processed in the manner and for the purposes described in this cookie policy.




Barilla is the Controller of the Data collected via this Website using cookies; solely in relation to Facebook Business Tools, such as the Insight button that re-directs to the Facebook page, Barilla and Facebook Ireland Limited, with registered offices at 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, act as Joint Controllers under a specific Joint Controllers Agreement to measure the level of interaction among the websites visited freely by Data Subjects and deliver targeted advertising to them.

Further information about how Facebook Ireland processes the Data, including the legal basis relied on by Facebook Ireland, and about how to exercise the rights of Data Subjects in relation to Facebook Ireland, can be found in the Privacy Policy of Facebook Ireland at the address





Explicit consent is not required for technical and performance cookies, since they are necessary.

Functional and profiling cookies, on the other hand, are only used with your prior consent. You can consent to the use of cookies by clicking on the “Accept cookies” button embedded in the banner.

On your first visit, or after having cleared the cache of the browser, you will be shown the cookie banner that enables you to:

  • Accept the functional and profiling cookies by clicking on the “Accept cookies” button,
  • Refuse the functional and profiling cookies by clicking on “Refuse cookies”, top right, in order to close the banner and accept solely those technical cookies that are strictly necessary and the performance cookies,
  • Manage your preference for each of the categories of cookie indicated in this cookie policy, by clicking on “Manage”.


Subsequently, you may revoke and/or amend your consents whenever you wish, by clearing the cache or visiting the settings panel via the “Manage” link found in the footer of the Website.


  • Google Analytics

This Website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”), via cookies. The information generated by the cookies about your use of the Website will be sent to a Google server and stored there. Google will use that information to analyze your use of the Website, prepare Website activity reports and provide additional services to the Website administrator linked to usage of the Website and the Internet. Google will not associate the IP address sent by your browser in the context of Google Analytics with any other data held by Google. You can prevent the storage of cookies and change the software settings of your browser by downloading and installing the browser plug-in available at this link:, however this might cause the Website functions to become less responsive to your preferences. You can obtain information about the processing of data by Google Analytics at the following address:

By using the Website, you agree to the processing of your data by Google, as an independent controller, in the manner and for the purposes indicated in the privacy policy of Google in relation to the use of Google Analytics, which can be found at the following link:

For more information about anonymized Google cookies, please follow this link



Except for the Data collected by technical and performance cookies, Data is provided via cookies on the basis of optional consent given by the Data Subjects concerned. If consent is not given, Data Subjects may click on the “Refuse cookies” button embedded in the banner and continue to browse the Website, but Barilla will be unable to install the cookies needed to send customized and other advertising. Conversely, by clicking on the “Accept cookies” button, Data Subjects agree to the installation of functional and profiling cookies. Data Subjects can freely change their choices at any time by clicking on the “Manage” link found in the footer of the Website.



The Data will be retained for the period specified for each of the categories of cookie activated, so reference is made here to the tables that contain the related retention times.

In particular, technical cookies and anonymized performance cookies with limited identification powers are alway active and cannot be disabled. Accordingly, when technical and performance cookies expire, they will be automatically replaced with new cookies.

Conversely, functional and profiling cookies are always inactive and can only be activated if explicitly authorized by Data Subjects by clicking on the “Accept cookies” button, or kept inactive by clicking on the “Refuse cookies” button. The banner will not be shown again unless there are significant changes (e.g. list of third parties), or the Controller is unable to tell if a cookie is already stored on the device, or a period of 6 months has elapsed.



Data is processed by Barilla personnel appointed as Processors or Persons tasked with processing. The Data collected for the indicated purposes may also be processed by third parties specifically appointed as Processors or, depending on the circumstances, communicated to them as independent controllers. In particular, Data will be communicated to: i) companies belonging to the Barilla group for the purposes specified above; ii) companies, entities, associations that provide services related to and needed for browsing of the Website by Data Subjects; iii) public administrations for the performance of their institutional functions, within the limits established by law and the regulations.

In addition, the Data may be made available, communicated and transferred to Public Bodies, Judicial Authorities or the Police for processing as independent controllers, in response to requests for information or when expressly required under a legal obligation.

A complete and updated list of parties that process the Data as Processors or independent controllers is available upon request, by writing to the e-mail address of the Controller indicated at the start of this cookie policy.



The Barilla Website uses special tools that embed social network functionality directly within the Website (e.g. the “Insight” function provided by Facebook). Page Insights are aggregated statistics created from certain events recorded on Facebook servers when persons interact with the Pages and their content. These events consist of data, such as that indicated below, which varies depending on the specified event:

When visiting a page on our Website and using Facebook Products (including “Pages”), the browser sends the corresponding information e.g. IP address, operating system, browser type, language settings, cookie data, directly to the social network platform (Facebook in this case) for storage there.

For information about the purposes, types and methods of collection, the processing, use and retention of personal data by the social network platform, and how to exercise your rights, please consult the privacy policy of the social network



The Controller may transfer the Data outside of the European Union. For this purpose, pursuant to the Privacy Regulations the Controller will assess the impact of the data transfers and, where applicable, activate the most appropriate guarantees (e.g. obtain adequacy decisions or apply standard contractual clauses).

For information about the transfer of personal data collected using third-party cookies, please refer to the privacy policies of each third party, which are available on their websites. The list of third parties is available by clicking on “Manage”.



Data Subjects may authorize the use of functional and profiling cookies by clicking on the “Accept cookies” button embedded in the banner, or choose which functional and profiling cookies to accept by clicking on “Manage”, which links to the list of third parties.

Data Subjects may refuse consent for the use of functional and profiling cookies by clicking on the “Refuse cookies” button embedded in the banner, or choose which functional and profiling cookies to refuse by clicking on “Manage”, which links to the list of third parties.


You can disable cookies manually at any time by changing the settings of your browser, as follows:

  • Chrome:
  • Firefox:
  • Internet Explorer:
  • Opera:
  • Safari:


If you use a Web browser not listed above, please refer to the documentation or on-line guide for that browser in order to obtain additional information. In addition, please note that the Controller is merely a technical intermediary for the links provided in this document and cannot accept responsibility for any changes that are made.

For further information, Data Subjects may write to the e-mail address of the Controller indicated at the start of this cookie policy.



In relation to the processing of Data collected via cookies, Data Subjects may exercise the rights envisaged in the GDPR (arts. 15-22), including:

  • receive confirmation that the Data exists and obtain access to it (right to access);
  • update, amend and/or correct the Data (right to rectify);
  • request the erasure or restrictions on the processing of any Data processed in violation of the law, including Data whose retention is not necessary in relation to the purposes for which it was collected or otherwise processed (right to be forgotten and right to restrict);
  • object to processing (right to object);
  • revoke consent, if given, without prejudice to the lawfulness of processing based on the consent given prior to such revocation, via the “Manage” link;
  • file complaints with the Supervisory Authority in the event of violation of the data protection regulations;
  • receive copies in an electronic format of their personal data provided in the context of the processing and request that such Data be transmitted to another controller (right to the portability of data).

In order to exercise these rights, please contact the Controller by visiting the “Contact Us” section of the Website, or by writing to the e-mail address of the Controller indicated at the start of this cookie policy.


  1. DPO

The Data Protection Officer (“DPO”) of the Barilla Group, domiciled at the registered offices of Barilla G. e R. F.lli S.p.A., Via Mantova 166 – 43122 Parma, can be contacted at the following e-mail address: [email protected].



This cookie policy may be revised at any time and, accordingly, visitors are invited to consult this page periodically. For this purpose, the last revision date is provided.


Last revision date: 28/10/2021